New Delhi. Hyundai Creta is a very popular car in the mid-size SUV segment in India. Now Tata has made preparations to compete with it. The Tata Curvv and Sierra will rival the Hyundai Creta. Tata Motors and Hyundai have been fighting for the second spot for a long time. Sometimes Tata and sometimes Hyundai remain on the second number. Maruti continues to be number one.
In the last few months, Tata has also managed to unseat Hyundai several times. However, over the years, Tata Motors has failed to beat Hyundai’s Creta in the compact SUV segment. In this segment, Creta has been ruling it like a boss for many years now. Now Tata is preparing to give a tough challenge to Creta with the launch of two new SUVs – Curve and Sierra.
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Sierra and Curve will give tough competition
Tata currently has the Harrier which started life as a Creta rival, but has seen a price hike over the years and is now in the mid-size segment. Hence, in an attempt to take away the market share from Hyundai, Tata Motors is planning to launch the Curvv Coupe SUV and Sierra SUV in the upcoming segment. It is likely that we will see the Curve in 2024 and the Sierra in 2025.
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Curve will come with electric motor
The Curvv will be launched as an EV first, though it is reported that Tata is also planning to launch an SUV-like coupe with the 1.2l TGDI petrol engine, which it recently showcased at the 2023 Auto Expo with the Curvv. was displayed together. Idea. The Curve is expected to measure 4.4 meters in length and will rival the Hyundai Creta and Seltos. It will boast of a unique tapered roofline like a coupe which could attract a different niche of buyers.
However, if anyone is not liking the styling of the Curve, Tata Motors is also preparing to offer them a more aggressive and macho SUV in the shape of the Sierra. Sierra will also be another SUV from Tata which will compete with Hyundai Creta and Kia Seltos in the compact SUV segment. Sierra will be launched in 2025.
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Tags: auto news, Bike News, Tata Motors
FIRST PUBLISHED : February 05, 2023, 16:24 IST