Thursday, March 28th, 2024

This dairy startup aims to employ 12,000 people


Photo: File startup

animal feed, poultryAnimstoke, a fisheries, pet, veterinary and dairy startup, aims to employ 12,000 people. It is an integrated online platform related to buying and selling of animals or their products, which provides all types of animal based products on a single platform. This is India’s first 360 degree animal centric online platform, which is currently being run as a pilot project but will start commercial operations by mid-April. It is being operated by a company named ‘Animpet Ecom Pvt Ltd’ and has been registered under the ambitious Startup India program of the Central Government. It deals in 15 categories including Livestock, Dairy, Feed, Poultry, Meat, Fisheries, Pets, Veterinary, Animal Art, Animal Sports and Animal Fair etc.

livelihood of crores of people

Explaining about the business model, Karishma Dagar, co-founder of Animstoke, said that livestock is the source of income for more than 2 crore families in the country and their livelihood goes on. At the same time, the world’s 1.3 billion poor people depend on it for their livelihood, nutrition and security. he/she told that it is his/her endeavor to provide information on many aspects of animal economy on the platform and to improve the quality standards. They aim to make all animal based products easily available to consumers on a single platform. There is a possibility of adding about 10 to 12 thousand people in the coming days on this ambitious and online platform providing a world class business platform in animal economy.

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Preparation to bring everyone on one platform

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Animstoke has created a platform that integrates the entire features of B2B, B2C and C2C i.e. Business to Business, Business to Consumer and Consumer to Consumer, business-to-business system, in which the animals are, the benefits derived from them Product too. If there is fodder for them, there is treatment and their medicines too. The topic on which this startup is working is very important in terms of market, because according to the data of 2021-22, the size of animal economy in the world is 3.7 trillion while in India it is 400 billion. India tops the world in milk production with a share of 24 per cent. With a global share of 7.6 per cent, it ranks second in fish production, third in egg production and eighth in meat production. The challenge is that this sector is still unorganized, if organized then it is a business worth crores and billions.

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