Wednesday, March 22nd, 2023

The feat of iPhone users! So many lakh crores spent on apps only, figure 1.8x more than Android users

When it comes to mobile operating systems, there is a huge difference in terms of user database. The number of Android users has been higher than that of iOS users, but when it comes to spending, the trend is completely opposite.

A report by Sensor Tower claimed, “Apple’s App Store generated revenue of $41.5 billion in global consumer spending during the first half of 2021. This figure was $23.4 billion as seen by Google Play. (about Rs 1 lakh crore), Google Play had a revenue of $23.4 billion during this period.

Google still forecasts higher growth on a yearly basis
The report tracks trends among Google Play Store and Apple App Stop users for the first six months of 2021 and creates estimates for the rest of the year. “Google’s market is projected to experience greater year-over-year growth than Apple’s,” despite lags behind the Apple App Store on the Google Play Store.

Global mobile app revenue and downloads
According to the report, worldwide consumer spending on mobile apps reached $64.9 billion on the App Store and Google Play in the first half of 2021, up 24.8% from the $52 billion generated by both stores in the same period in 2020.

from global mobile gameUpcoming Revenue and Downloads

  • Global consumer spending in mobile games reached $44.7 billion in the first half of 2021, up 17.9% year over year, according to the report.
  • The App Store experienced $26 billion in in-game spend, an increase of 13.5% annually, which is reported to be less than half of the growth seen in the first six months of 2020. During that time, consumer spending grew 26.5% year over year from $18.1 billion to $22.9 billion.
  • As far as Google Play Store is concerned, it has maintained the annual growth seen in the first half of 2020. “While consumer spending in mobile games has been growing at a slower pace than last year, this does not indicate a slowdown for the industry but is rather a generalization following an increase in interest during the exceptional circumstances of the COVID-19 pandemic.”


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