Bollywood is waving the flag of Hindi all over the world, these films have brought luck and money is pouring in


On the occasion of Hindi Diwas 2024, know how Bollywood made a strong comeback in the year 2023 and gave a tough competition to South Cinema and played an important role in popularizing the Hindi language all over the world. The situation was bad after Covid, but Bollywood made a strong comeback in 2023.

Highlights

  • Bollywood has played an important role in making Hindi language famous all over the world
  • When we talk about Hindi Diwas, it becomes important to discuss Hindi films as well
  • Bollywood’s strong comeback in 2023 proves that there is still power
On the occasion of Hindi Diwas, whenever there is a discussion about the increasing popularity of Hindi around the world, Bollywood i.e. Hindi cinema films are also considered to have a major contribution in it. However, after Covid, the popularity of Hindi cinema in the cinemas that opened in the year 2022 had decreased significantly. Once it was believed that now South Cinema will soon replace Hindi Cinema. But in the very next year 2023, Hindi cinema people made a strong comeback and showed that the power of Bollywood has not diminished at all.

South cinema people gave a strong challenge

Before Corona, Bollywood was at its peak in the year 2019. But due to Corona, Hindi cinema suffered a lot. North Indians have been watching dubbed films of South Cinema for a long time. But Telugu superstar Allu Arjun’s film Pushpa, released at the end of the year 2021, gave a tremendous challenge to Bollywood. This film directly entered the 100 crore club. At the same time, in the year 2022, Bahubali fame director SS Rajamouli’s Telugu superstars Ram Charan and Junior NTR starrer ‘RRR’ entered the 200 crore club at the Hindi box office, and earned more than 1000 crores worldwide. After that, Kannada superstar Yash’s franchise film ‘KGF 2’ entered the 400 crore club at the Hindi box office and entered the 1000 crore club worldwide. Not only this, Kannada star Rishabh Shetty’s film ‘Kantara’, released in the last months of the year, was also well liked by Hindi speaking audiences.

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Bollywood made a comeback with a bang

By the end of 2022, all the experts of the film world had started reading the elegy of Hindi cinema. With big Bollywood films being postponed one after the other, everyone was saying that now South cinema will rule even among Hindi speaking audiences. The remaining work was completed by the South by announcing one pan India project after another. Shahrukh Khan’s film ‘Pathan’, released on the Republic Day weekend in early 2023, changed this entire equation. King Khan’s film, which was yearning for a hit for a long time, not only entered the 500 crore club at the domestic box office in a strong manner, but also showed the power of Hindi films by earning more than 1000 crores worldwide.

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This trend of Hindi films’ comeback that started with Shahrukh’s film continued throughout the year. Sunny Deol’s film ‘Gadar 2’, released on Independence Day weekend, surprised everyone by entering the 500 crore club, while the very next month SRK’s ‘Jawaan’ broke its own record and entered the 600 crore club. This film also earned more than 1000 crore worldwide. While Ranbir Kapoor’s film ‘Animal’, released in the last month of the year, surprised everyone by entering the 500 crore club in a surprising way. This film also earned more than 900 crore rupees worldwide.

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Girish Johar on Bollywood’s comeback and South films

Producer and film business analyst Girish Johar agrees with the growing popularity of Hindi cinema. he/she says, ‘After Covid, the strong performance of Telugu films like ‘Pushpa’ and ‘RRR’ and Kannada films like ‘KGF 2’ and ‘Kantara’ had increased the problems of Hindi cinema people. Especially the year 2022 was very bad for Bollywood. But in the year 2023, four Bollywood films entered the 500 crore club and this year another film has reached this elite club. Of course, it will be called a strong comeback of Hindi cinema that during this time many Hindi films earned more than Rs 1000 crore worldwide.’

The earning process continues

The year 2024 may not have been as explosive for Hindi films as the previous year. But the series of bumper success of Hindi films is still continuing. In the year 2023, four films created a new record by entering the 500 crore club. In the current year too, the film ‘Stree 2’ has surprised the film makers by entering the 500 crore club. It is believed that this film can soon enter the 600 crore club. At the same time, the earnings of this film worldwide can be more than Rs 850 crore.

Hindi cinema gave recognition to the world

Even before Corona, Aamir Khan’s film ‘Dangal’ had earned the title of the highest grossing Indian film by earning more than Rs 1900 crore worldwide. However, a large part of Aamir’s film’s earnings came from the collection from China. Whereas apart from that, no other Indian film had even reached the 1000 crore club. In such a situation, in the year 2023, the film ‘Jawaan’ earned 1148 crores and the film ‘Pathan’ earned 1050 crores, showing that Hindi cinema is very popular among viewers around the world. Apart from this, Ranbir Kapoor’s ‘Animal’ earned 917 crores worldwide, ‘Stree 2’ earned 790 crores and ‘Gadar 2’ earned 691 crores.

Prashant Jain

About the Author

Prashant Jain

Prashant Jain is an assistant editor and film critic at presswire18 Times. he/she has been working in the field of journalism for two decades. Apart from keeping a keen eye on the world of cinema and box office, he/she writes on travel, food, books, women and social issues. he/she is an alumnus of the Indian Institute of Mass Communication (IIMC). he/she likes travelling, watching movies, reading and writing.…read more
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